Training Programmes
Delivering impactful learning experiences that drive measurable results.
COMMUNICATION
ChatSmart
ChatSmart equips participants with the skills to deliver empathetic, efficient, and brand-aligned support through live chat, messaging apps, and digital platforms, enabling service professionals to navigate chat-based communications.
Objectives:
- Understand the importance and applications of customer research
- Learn basic quantitative and qualitative research methods
- Gain confidence in reading and interpreting simple statistics
- Explore tools like surveys, interviews, and focus groups
- Understand the basics of customer journey mapping as a research tool
Target Audience:
Professionals in service, marketing, or customer experience roles who are new to research and want to build foundational capability in understanding their customers.
Programme Duration:
2 days
Effective Conflict Resolution
Equip participants to navigate conflict constructively, building confidence, empathy, and influence while managing emotions, communicating clearly, and turning difficult conversations into productive outcomes.
Objectives:
- Understand the importance and applications of customer research
- Learn basic quantitative and qualitative research methods
- Gain confidence in reading and interpreting simple statistics
- Explore tools like surveys, interviews, and focus groups
- Understand the basics of customer journey mapping as a research tool
Target Audience:
Professionals in service, marketing, or customer experience roles who are new to research and want to build foundational capability in understanding their customers.
Programme Duration:
2 days
Impactful Training Techniques
Elevate presence and impact by designing engaging sessions, managing group dynamics, and using storytelling, visuals, and interactivity to create learning that sticks.
Objectives:
- Understand the importance and applications of customer research
- Learn basic quantitative and qualitative research methods
- Gain confidence in reading and interpreting simple statistics
- Explore tools like surveys, interviews, and focus groups
- Understand the basics of customer journey mapping as a research tool
Target Audience:
Professionals in service, marketing, or customer experience roles who are new to research and want to build foundational capability in understanding their customers.
Programme Duration:
2 days
Powerful Presentation Skills
Learn how to craft and deliver compelling presentations, using structure, voice, body language, and visuals to communicate with clarity, confidence, and credibility across any setting.
Objectives:
- Understand the importance and applications of customer research
- Learn basic quantitative and qualitative research methods
- Gain confidence in reading and interpreting simple statistics
- Explore tools like surveys, interviews, and focus groups
- Understand the basics of customer journey mapping as a research tool
Target Audience:
Professionals in service, marketing, or customer experience roles who are new to research and want to build foundational capability in understanding their customers.
Programme Duration:
2 days
The Effective Communicator
Equip participants to communicate with clarity, confidence, and intent, structuring ideas effectively, listening actively, and adapting their style to influence across diverse workplace situations.
Objectives:
- Understand the importance and applications of customer research
- Learn basic quantitative and qualitative research methods
- Gain confidence in reading and interpreting simple statistics
- Explore tools like surveys, interviews, and focus groups
- Understand the basics of customer journey mapping as a research tool
Target Audience:
Professionals in service, marketing, or customer experience roles who are new to research and want to build foundational capability in understanding their customers.
Programme Duration:
2 days
CUSTOMER SERVICE
Call Agents’ Skills Programme
Designed for frontline professionals, this programme equips call agents to handle interactions with confidence, clarity, and care, while managing difficult callers, mastering tone and pace, and resolving queries effectively.
Objectives:
- Understand the importance and applications of customer research
- Learn basic quantitative and qualitative research methods
- Gain confidence in reading and interpreting simple statistics
- Explore tools like surveys, interviews, and focus groups
- Understand the basics of customer journey mapping as a research tool
Target Audience:
Professionals in service, marketing, or customer experience roles who are new to research and want to build foundational capability in understanding their customers.
Programme Duration:
2 days
Engage to Delight
Discover how to create and engage in meaningful customer interactions, build rapport, anticipate needs, and deliver empathetic, proactive service through small gestures that leave lasting impressions.
Objectives:
- Understand the importance and applications of customer research
- Learn basic quantitative and qualitative research methods
- Gain confidence in reading and interpreting simple statistics
- Explore tools like surveys, interviews, and focus groups
- Understand the basics of customer journey mapping as a research tool
Target Audience:
Professionals in service, marketing, or customer experience roles who are new to research and want to build foundational capability in understanding their customers.
Programme Duration:
2 days
Feeling the Pulse of Customers
A foundational programme that introduces core customer research tools, blending quantitative and qualitative approaches to help participants gather, interpret, and apply insights for evidence-based decision-making.
Objectives:
- Understand the importance and applications of customer research
- Learn basic quantitative and qualitative research methods
- Gain confidence in reading and interpreting simple statistics
- Explore tools like surveys, interviews, and focus groups
- Understand the basics of customer journey mapping as a research tool
Target Audience:
Professionals in service, marketing, or customer experience roles who are new to research and want to build foundational capability in understanding their customers.
Programme Duration:
2 days
Handling Difficult Customers
A programme that equips participants to manage challenging customer interactions with calm, confidence, and professionalism while de-escalating tension, staying composed under pressure, and turning difficult moments into opportunities to rebuild trust.
Objectives:
- Understand the importance and applications of customer research
- Learn basic quantitative and qualitative research methods
- Gain confidence in reading and interpreting simple statistics
- Explore tools like surveys, interviews, and focus groups
- Understand the basics of customer journey mapping as a research tool
Target Audience:
Professionals in service, marketing, or customer experience roles who are new to research and want to build foundational capability in understanding their customers.
Programme Duration:
2 days
Impress Like a Pro
This engaging programme helps participants refine language, tone, and body language to project professionalism. They will learn to express themselves clearly, confidently, and credibly through meetings, presentations, and daily interactions.
Objectives:
- Understand the importance and applications of customer research
- Learn basic quantitative and qualitative research methods
- Gain confidence in reading and interpreting simple statistics
- Explore tools like surveys, interviews, and focus groups
- Understand the basics of customer journey mapping as a research tool
Target Audience:
Professionals in service, marketing, or customer experience roles who are new to research and want to build foundational capability in understanding their customers.
Programme Duration:
2 days
Influencing with Finesse
Develop the ability to convey ideas with impact and purpose, express yourself effectively, listen actively, and adapt your communication style to engage diverse audiences.
Objectives:
- Understand the importance and applications of customer research
- Learn basic quantitative and qualitative research methods
- Gain confidence in reading and interpreting simple statistics
- Explore tools like surveys, interviews, and focus groups
- Understand the basics of customer journey mapping as a research tool
Target Audience:
Professionals in service, marketing, or customer experience roles who are new to research and want to build foundational capability in understanding their customers.
Programme Duration:
2 days
The 8A’s of Service
This signature programme explores customer experience through the 8A’s: Approach, Ambience, Assistance, Attitude, Acquisition, Aftersales, Assurance, and Advocacy. Participants gain a structured understanding of how each stage drives service excellence and how to optimise moments to build trust, satisfaction, and loyalty.
Objectives:
- Understand the importance and applications of customer research
- Learn basic quantitative and qualitative research methods
- Gain confidence in reading and interpreting simple statistics
- Explore tools like surveys, interviews, and focus groups
- Understand the basics of customer journey mapping as a research tool
Target Audience:
Professionals in service, marketing, or customer experience roles who are new to research and want to build foundational capability in understanding their customers.
Programme Duration:
2 days
The Art of Delight
Great service goes beyond solving problems. The Art of Delight builds the mindset, active listening, and probing skills needed to uncover customer needs and create meaningful connections.
Objectives:
- Understand the importance and applications of customer research
- Learn basic quantitative and qualitative research methods
- Gain confidence in reading and interpreting simple statistics
- Explore tools like surveys, interviews, and focus groups
- Understand the basics of customer journey mapping as a research tool
Target Audience:
Professionals in service, marketing, or customer experience roles who are new to research and want to build foundational capability in understanding their customers.
Programme Duration:
2 days
Winning Customers through Writing
This hands-on programme equips participants to craft clear, courteous, and customer-focused written communication, from enquiries and complaints to follow-ups, ensuring professionalism and impact in every message.
Objectives:
- Understand the importance and applications of customer research
- Learn basic quantitative and qualitative research methods
- Gain confidence in reading and interpreting simple statistics
- Explore tools like surveys, interviews, and focus groups
- Understand the basics of customer journey mapping as a research tool
Target Audience:
Professionals in service, marketing, or customer experience roles who are new to research and want to build foundational capability in understanding their customers.
Programme Duration:
2 days
INNOVATION & CREATIVITY
Design Thinking
In this programme, participants will be introduced to the Design Thinking mindset and a human-centred approach to problem-solving and innovation. They will learn to empathise, ideate, prototype, and test solutions that are creative, practical, and relevant to user needs.
Objectives:
- Understand the importance and applications of customer research
- Learn basic quantitative and qualitative research methods
- Gain confidence in reading and interpreting simple statistics
- Explore tools like surveys, interviews, and focus groups
- Understand the basics of customer journey mapping as a research tool
Target Audience:
Professionals in service, marketing, or customer experience roles who are new to research and want to build foundational capability in understanding their customers.
Programme Duration:
2 days
OutThink OutPerform
Explore practical thinking tools, problem-solving techniques, and mental agility strategies to break patterns, generate fresh ideas, and enhance performance.
Objectives:
- Understand the importance and applications of customer research
- Learn basic quantitative and qualitative research methods
- Gain confidence in reading and interpreting simple statistics
- Explore tools like surveys, interviews, and focus groups
- Understand the basics of customer journey mapping as a research tool
Target Audience:
Professionals in service, marketing, or customer experience roles who are new to research and want to build foundational capability in understanding their customers.
Programme Duration:
2 days
LEADERSHIP
Business Continuity Plan (BCP) Made Easy
Prepare for disruption by identifying critical functions and developing practical, organisation-specific Business Continuity Plans that safeguard operations, people, and resilience.
Objectives:
- Understand the importance and applications of customer research
- Learn basic quantitative and qualitative research methods
- Gain confidence in reading and interpreting simple statistics
- Explore tools like surveys, interviews, and focus groups
- Understand the basics of customer journey mapping as a research tool
Target Audience:
Professionals in service, marketing, or customer experience roles who are new to research and want to build foundational capability in understanding their customers.
Programme Duration:
2 days
Change! Take It Personally
This reflective programme helps leaders internalise their role in driving change, exploring how mindset, behaviour, and influence shape transformation, and empowering them to lead change from the inside out.
Objectives:
- Understand the importance and applications of customer research
- Learn basic quantitative and qualitative research methods
- Gain confidence in reading and interpreting simple statistics
- Explore tools like surveys, interviews, and focus groups
- Understand the basics of customer journey mapping as a research tool
Target Audience:
Professionals in service, marketing, or customer experience roles who are new to research and want to build foundational capability in understanding their customers.
Programme Duration:
2 days
Leadership in Changing Times
In today’s fast-changing landscape, this programme equips leaders with agility, empathy, and vision, helping them navigate uncertainty, inspire confidence, and lead with purpose, resilience, and clarity.
Objectives:
- Understand the importance and applications of customer research
- Learn basic quantitative and qualitative research methods
- Gain confidence in reading and interpreting simple statistics
- Explore tools like surveys, interviews, and focus groups
- Understand the basics of customer journey mapping as a research tool
Target Audience:
Professionals in service, marketing, or customer experience roles who are new to research and want to build foundational capability in understanding their customers.
Programme Duration:
2 days
Leading the Way
This programme enables leaders to practise effective leadership daily, using reflection, practical tools, and peer learning to model the way, inspire vision, enable others, and encourage the heart.
Objectives:
- Understand the importance and applications of customer research
- Learn basic quantitative and qualitative research methods
- Gain confidence in reading and interpreting simple statistics
- Explore tools like surveys, interviews, and focus groups
- Understand the basics of customer journey mapping as a research tool
Target Audience:
Professionals in service, marketing, or customer experience roles who are new to research and want to build foundational capability in understanding their customers.
Programme Duration:
2 days
Strategic Thinking and Planning
Uncover the mindset and tools to analyse trends, prioritise initiatives, and bridge big-picture vision with actionable strategies for purposeful, informed decision-making.
Objectives:
- Understand the importance and applications of customer research
- Learn basic quantitative and qualitative research methods
- Gain confidence in reading and interpreting simple statistics
- Explore tools like surveys, interviews, and focus groups
- Understand the basics of customer journey mapping as a research tool
Target Audience:
Professionals in service, marketing, or customer experience roles who are new to research and want to build foundational capability in understanding their customers.
Programme Duration:
2 days
The Business of Excellence
This strategic workshop empowers leaders to benchmark their organisation against global standards, exploring what defines world-class performance and how to close the gap between current reality and aspirational excellence.
Objectives:
- Understand the importance and applications of customer research
- Learn basic quantitative and qualitative research methods
- Gain confidence in reading and interpreting simple statistics
- Explore tools like surveys, interviews, and focus groups
- Understand the basics of customer journey mapping as a research tool
Target Audience:
Professionals in service, marketing, or customer experience roles who are new to research and want to build foundational capability in understanding their customers.
Programme Duration:
2 days
MANAGERIAL SKILLS
Coaching, Counselling and Conflict
This programme helps facilitators design engaging sessions, manage group dynamics, and use storytelling and visuals to enhance learning. It goes beyond content delivery to create lasting learning experiences.
Objectives:
- Understand the importance and applications of customer research
- Learn basic quantitative and qualitative research methods
- Gain confidence in reading and interpreting simple statistics
- Explore tools like surveys, interviews, and focus groups
- Understand the basics of customer journey mapping as a research tool
Target Audience:
Professionals in service, marketing, or customer experience roles who are new to research and want to build foundational capability in understanding their customers.
Programme Duration:
2 days
Objectives:
- Understand the importance and applications of customer research
- Learn basic quantitative and qualitative research methods
- Gain confidence in reading and interpreting simple statistics
- Explore tools like surveys, interviews, and focus groups
- Understand the basics of customer journey mapping as a research tool
Target Audience:
Professionals in service, marketing, or customer experience roles who are new
to research and want to build foundational capability in understanding their customers.
Programme Duration:
2 days
Managing for Peak Performance
This programme helps facilitators design engaging sessions, manage group dynamics, and use storytelling and visuals to enhance learning. It goes beyond content delivery to create lasting learning experiences.
Objectives:
- Understand the importance and applications of customer research
- Learn basic quantitative and qualitative research methods
- Gain confidence in reading and interpreting simple statistics
- Explore tools like surveys, interviews, and focus groups
- Understand the basics of customer journey mapping as a research tool
Target Audience:
Professionals in service, marketing, or customer experience roles who are new to research and want to build foundational capability in understanding their customers.
Programme Duration:
2 days
Managing in a Hybrid Workplace
This programme helps facilitators design engaging sessions, manage group dynamics, and use storytelling and visuals to enhance learning. It goes beyond content delivery to create lasting learning experiences.
Objectives:
- Understand the importance and applications of customer research
- Learn basic quantitative and qualitative research methods
- Gain confidence in reading and interpreting simple statistics
- Explore tools like surveys, interviews, and focus groups
- Understand the basics of customer journey mapping as a research tool
Target Audience:
Professionals in service, marketing, or customer experience roles who are new to research and want to build foundational capability in understanding their customers.
Programme Duration:
2 days
Managing Virtual Meetings
This programme helps facilitators design engaging sessions, manage group dynamics, and use storytelling and visuals to enhance learning. It goes beyond content delivery to create lasting learning experiences.
Objectives:
- Understand the importance and applications of customer research
- Learn basic quantitative and qualitative research methods
- Gain confidence in reading and interpreting simple statistics
- Explore tools like surveys, interviews, and focus groups
- Understand the basics of customer journey mapping as a research tool
Target Audience:
Professionals in service, marketing, or customer experience roles who are new to research and want to build foundational capability in understanding their customers.
Programme Duration:
2 days
Managing, Motivating and Making It Happen
This programme helps facilitators design engaging sessions, manage group dynamics, and use storytelling and visuals to enhance learning. It goes beyond content delivery to create lasting learning experiences.
Objectives:
- Understand the importance and applications of customer research
- Learn basic quantitative and qualitative research methods
- Gain confidence in reading and interpreting simple statistics
- Explore tools like surveys, interviews, and focus groups
- Understand the basics of customer journey mapping as a research tool
Target Audience:
Professionals in service, marketing, or customer experience roles who are new to research and want to build foundational capability in understanding their customers.
Programme Duration:
2 days
Optimising Performance through Coaching
This programme helps facilitators design engaging sessions, manage group dynamics, and use storytelling and visuals to enhance learning. It goes beyond content delivery to create lasting learning experiences.
Objectives:
- Understand the importance and applications of customer research
- Learn basic quantitative and qualitative research methods
- Gain confidence in reading and interpreting simple statistics
- Explore tools like surveys, interviews, and focus groups
- Understand the basics of customer journey mapping as a research tool
Target Audience:
Professionals in service, marketing, or customer experience roles who are new to research and want to build foundational capability in understanding their customers.
Programme Duration:
2 days
Retail Management Skills
This programme helps facilitators design engaging sessions, manage group dynamics, and use storytelling and visuals to enhance learning. It goes beyond content delivery to create lasting learning experiences.
Objectives:
- Understand the importance and applications of customer research
- Learn basic quantitative and qualitative research methods
- Gain confidence in reading and interpreting simple statistics
- Explore tools like surveys, interviews, and focus groups
- Understand the basics of customer journey mapping as a research tool
Target Audience:
Professionals in service, marketing, or customer experience roles who are new to research and want to build foundational capability in understanding their customers.
Programme Duration:
2 days
Talent Spotting
This programme helps facilitators design engaging sessions, manage group dynamics, and use storytelling and visuals to enhance learning. It goes beyond content delivery to create lasting learning experiences.
Objectives:
- Understand the importance and applications of customer research
- Learn basic quantitative and qualitative research methods
- Gain confidence in reading and interpreting simple statistics
- Explore tools like surveys, interviews, and focus groups
- Understand the basics of customer journey mapping as a research tool
Target Audience:
Professionals in service, marketing, or customer experience roles who are new to research and want to build foundational capability in understanding their customers.
Programme Duration:
2 days
SALES & MARKETING
Retail Selling Skill
This programme helps facilitators design engaging sessions, manage group dynamics, and use storytelling and visuals to enhance learning. It goes beyond content delivery to create lasting learning experiences.
Objectives:
- Understand the importance and applications of customer research
- Learn basic quantitative and qualitative research methods
- Gain confidence in reading and interpreting simple statistics
- Explore tools like surveys, interviews, and focus groups
- Understand the basics of customer journey mapping as a research tool
Target Audience:
Professionals in service, marketing, or customer experience roles who are new to research and want to build foundational capability in understanding their customers.
Programme Duration:
2 days
Strategic Selling
This programme helps facilitators design engaging sessions, manage group dynamics, and use storytelling and visuals to enhance learning. It goes beyond content delivery to create lasting learning experiences.
Objectives:
- Understand the importance and applications of customer research
- Learn basic quantitative and qualitative research methods
- Gain confidence in reading and interpreting simple statistics
- Explore tools like surveys, interviews, and focus groups
- Understand the basics of customer journey mapping as a research tool
Target Audience:
Professionals in service, marketing, or customer experience roles who are new to research and want to build foundational capability in understanding their customers.
Programme Duration:
2 days
Successful Value-based Selling
This programme helps facilitators design engaging sessions, manage group dynamics, and use storytelling and visuals to enhance learning. It goes beyond content delivery to create lasting learning experiences.
Objectives:
- Understand the importance and applications of customer research
- Learn basic quantitative and qualitative research methods
- Gain confidence in reading and interpreting simple statistics
- Explore tools like surveys, interviews, and focus groups
- Understand the basics of customer journey mapping as a research tool
Target Audience:
Professionals in service, marketing, or customer experience roles who are new to research and want to build foundational capability in understanding their customers.
Programme Duration:
2 days
Telesales Excellence (From Suspects to Prospects)
This programme helps facilitators design engaging sessions, manage group dynamics, and use storytelling and visuals to enhance learning. It goes beyond content delivery to create lasting learning experiences.
Objectives:
- Understand the importance and applications of customer research
- Learn basic quantitative and qualitative research methods
- Gain confidence in reading and interpreting simple statistics
- Explore tools like surveys, interviews, and focus groups
- Understand the basics of customer journey mapping as a research tool
Target Audience:
Professionals in service, marketing, or customer experience roles who are new to research and want to build foundational capability in understanding their customers.
Programme Duration:
2 days
Winning Negotiation Strategies
This programme helps facilitators design engaging sessions, manage group dynamics, and use storytelling and visuals to enhance learning. It goes beyond content delivery to create lasting learning experiences.
Objectives:
- Understand the importance and applications of customer research
- Learn basic quantitative and qualitative research methods
- Gain confidence in reading and interpreting simple statistics
- Explore tools like surveys, interviews, and focus groups
- Understand the basics of customer journey mapping as a research tool
Target Audience:
Professionals in service, marketing, or customer experience roles who are new to research and want to build foundational capability in understanding their customers.
Programme Duration:
2 days
PERSONAL & TEAM EFFECTIVENESS
6 Strategies to Build Resilience
This programme helps facilitators design engaging sessions, manage group dynamics, and use storytelling and visuals to enhance learning. It goes beyond content delivery to create lasting learning experiences.
Objectives:
- Understand the importance and applications of customer research
- Learn basic quantitative and qualitative research methods
- Gain confidence in reading and interpreting simple statistics
- Explore tools like surveys, interviews, and focus groups
- Understand the basics of customer journey mapping as a research tool
Target Audience:
Professionals in service, marketing, or customer experience roles who are new to research and want to build foundational capability in understanding their customers.
Programme Duration:
2 days
Scaling Greater Heights Together
This programme helps facilitators design engaging sessions, manage group dynamics, and use storytelling and visuals to enhance learning. It goes beyond content delivery to create lasting learning experiences.
Objectives:
- Understand the importance and applications of customer research
- Learn basic quantitative and qualitative research methods
- Gain confidence in reading and interpreting simple statistics
- Explore tools like surveys, interviews, and focus groups
- Understand the basics of customer journey mapping as a research tool
Target Audience:
Professionals in service, marketing, or customer experience roles who are new to research and want to build foundational capability in understanding their customers.
Programme Duration:
2 days
The Peak Performer
This programme helps facilitators design engaging sessions, manage group dynamics, and use storytelling and visuals to enhance learning. It goes beyond content delivery to create lasting learning experiences.
Objectives:
- Understand the importance and applications of customer research
- Learn basic quantitative and qualitative research methods
- Gain confidence in reading and interpreting simple statistics
- Explore tools like surveys, interviews, and focus groups
- Understand the basics of customer journey mapping as a research tool
Target Audience:
Professionals in service, marketing, or customer experience roles who are new to research and want to build foundational capability in understanding their customers.
Programme Duration:
2 days
Understanding Your CORE Strengths
This programme helps facilitators design engaging sessions, manage group dynamics, and use storytelling and visuals to enhance learning. It goes beyond content delivery to create lasting learning experiences.
Objectives:
- Understand the importance and applications of customer research
- Learn basic quantitative and qualitative research methods
- Gain confidence in reading and interpreting simple statistics
- Explore tools like surveys, interviews, and focus groups
- Understand the basics of customer journey mapping as a research tool
Target Audience:
Professionals in service, marketing, or customer experience roles who are new to research and want to build foundational capability in understanding their customers.
Programme Duration:
2 days
Virtual Team in Action
This programme helps facilitators design engaging sessions, manage group dynamics, and use storytelling and visuals to enhance learning. It goes beyond content delivery to create lasting learning experiences.
Objectives:
- Understand the importance and applications of customer research
- Learn basic quantitative and qualitative research methods
- Gain confidence in reading and interpreting simple statistics
- Explore tools like surveys, interviews, and focus groups
- Understand the basics of customer journey mapping as a research tool
Target Audience:
Professionals in service, marketing, or customer experience roles who are new to research and want to build foundational capability in understanding their customers.
Programme Duration:
2 days
Training in Action
More Ways to Learn
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CORE™ Profiling System
Coaching supports entrepreneurs in developing the skills and knowledge necessary for business success. Coaching supports entrepreneurs in developing the skills and knowledge necessary for business success.
Objectives:
- Understand the importance and applications of customer research
- Learn basic quantitative and qualitative research methods
- Gain confidence in reading and interpreting simple statistics
- Explore tools like surveys, interviews, and focus groups
- Understand the basics of customer journey mapping as a research tool
Target Audience:
Professionals in service, marketing, or customer experience roles who are new to research and want to build foundational capability in understanding their customers.
Programme Duration:
2 days
E-Learning
Organizing business strategies allows organizations to track progress, make adjustments, and achieve success.
Objectives:
- Understand the importance and applications of customer research
- Learn basic quantitative and qualitative research methods
- Gain confidence in reading and interpreting simple statistics
- Explore tools like surveys, interviews, and focus groups
- Understand the basics of customer journey mapping as a research tool
Target Audience:
Professionals in service, marketing, or customer experience roles who are new to research and want to build foundational capability in understanding their customers.
Programme Duration:
2 days
Motivational Talks
Organizing business strategies allows organizations to track progress, make adjustments, and achieve success.
Objectives:
- Understand the importance and applications of customer research
- Learn basic quantitative and qualitative research methods
- Gain confidence in reading and interpreting simple statistics
- Explore tools like surveys, interviews, and focus groups
- Understand the basics of customer journey mapping as a research tool
Target Audience:
Professionals in service, marketing, or customer experience roles who are new to research and want to build foundational capability in understanding their customers.
Programme Duration:
2 days
Public Seminars
Marketing plans include a market analysis that identifies the target audience, competition, and market trends.
Objectives:
- Understand the importance and applications of customer research
- Learn basic quantitative and qualitative research methods
- Gain confidence in reading and interpreting simple statistics
- Explore tools like surveys, interviews, and focus groups
- Understand the basics of customer journey mapping as a research tool
Target Audience:
Professionals in service, marketing, or customer experience roles who are new to research and want to build foundational capability in understanding their customers.
Programme Duration:
2 days
SSG Funded Programmes
Optimising Performance through Coaching
This programme helps facilitators design engaging sessions, manage group dynamics, and use storytelling and visuals to enhance learning. It goes beyond content delivery to create lasting learning experiences.
Objectives:
- Understand the importance and applications of customer research
- Learn basic quantitative and qualitative research methods
- Gain confidence in reading and interpreting simple statistics
- Explore tools like surveys, interviews, and focus groups
- Understand the basics of customer journey mapping as a research tool
Target Audience:
Professionals in service, marketing, or customer experience roles who are new to research and want to build foundational capability in understanding their customers.
Programme Duration:
2 days
Objectives:
- Understand the importance and applications of customer research
- Learn basic quantitative and qualitative research methods
- Gain confidence in reading and interpreting simple statistics
- Explore tools like surveys, interviews, and focus groups
- Understand the basics of customer journey mapping as a research tool
Target Audience:
Professionals in service, marketing, or customer experience roles who are new to research and want to build foundational capability in understanding their customers.
Programme Duration:
2 days
The Art of Delight
This programme helps facilitators design engaging sessions, manage group dynamics, and use storytelling and visuals to enhance learning. It goes beyond content delivery to create lasting learning experiences.
Objectives:
- Understand the importance and applications of customer research
- Learn basic quantitative and qualitative research methods
- Gain confidence in reading and interpreting simple statistics
- Explore tools like surveys, interviews, and focus groups
- Understand the basics of customer journey mapping as a research tool
Target Audience:
Professionals in service, marketing, or customer experience roles who are new to research and want to build foundational capability in understanding their customers.
Programme Duration:
2 days
From Suspects to Prospects
This programme helps facilitators design engaging sessions, manage group dynamics, and use storytelling and visuals to enhance learning. It goes beyond content delivery to create lasting learning experiences.
Objectives:
- Understand the importance and applications of customer research
- Learn basic quantitative and qualitative research methods
- Gain confidence in reading and interpreting simple statistics
- Explore tools like surveys, interviews, and focus groups
- Understand the basics of customer journey mapping as a research tool
Target Audience:
Professionals in service, marketing, or customer experience roles who are new to research and want to build foundational capability in understanding their customers.
Programme Duration:
2 days
Facilities
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Compass Training Room
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